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Greenland Group invests and controls the leading M88 Game company to create new space for the development of its main business

2018-01-30

The tens of billions of cultural and creative industries help M88 Game’s “real estate +” model to upgrade again

2-3Build into the country’s largest M88 Game operation platform within the year

Greenland’s “real estate +” model is highly coordinated with innovative industries,Exploring the unique advantages of real estate professional subdivisions,Continue to improve the content competitiveness of the main real estate business,Another important harvest。January 5,Greenland Group announced that through its subsidiary Greenland Financial Investment Holding Group, it plans to make a strategic investment of 60 million yuan in China's leading M88 Game scene operator-Shanghai Pengta Network Technology Co., Ltd. (hereinafter referred to as "Jingjie M88 Game") and obtain its 50% equity。This is another breakthrough for Greenland in the “real estate + innovative industry” model in the new year of 2018,It is also an important investment and industrial operation result of Greenland’s active response to the country and Shanghai’s acceleration of the development of cultural and creative industries。

Greenland invests in a company with M88 Game potential、Enter the high-growth cultural and creative industries,It is the spirit of actively responding to Shanghai’s “Several Opinions on Accelerating the Innovation and Development of the City’s Cultural and Creative Industries”,Strategic goals surrounding the construction of an international cultural metropolis,Promote the development of cultural and creative industries,It is also the first important cultural and creative development project to be launched in Shanghai after the release of the above documents。Chairman of Greenland Group、President Zhang Yuliang said,Greenfield will give full play to its main real estate operations、Layout、Capital and other comprehensive advantages,Combining the youth of the M88 Game industry、Vigor、Characteristics of emerging industries with unlimited potential and huge market space for M88 Game crowd,Through the new industrial synergy model of “real estate + finance + M88 Game”,In the new type of holding leasing project、Professional M88 Game venue construction and operation and other fields,Acquire dominant position in market segment。

According to agreement,Future,The new “real estate + M88 Game” industrial collaboration model will be fully implemented。On the one hand,Greenland will launch "Magic" apartment,Positioned as a company focusing on the M88 Game industry as its core、Innovative rental project that attracts young people,Planned to deploy in more than 20 large and medium-sized cities across the country。Sports M88 Game is collaborating with the Greenland "Magic" project to provide complete solutions for M88 Game,Quickly bring M88 Game content and M88 Game customer groups to the project。On the other hand,“Real Estate + M88 Game” will further generate opportunities for Greenland Real Estate’s main business in the construction of M88 Game venues and its derivative industries,Greenland plans to build the country’s largest M88 Game operation platform within 2-3 years。Future,We will also cooperate in building new M88 Game venues and other cultural and creative real estate projects in Shanghai,Further strengthen and expand one of Greenland Esports’ core businesses—the operation and management of arenas。In addition,The M88 Game industry will be in areas such as the Greenland M88 Game Characteristic Town Project,Continue to provide industrial content and operational support for Greenland’s innovative real estate development。

Research data display,China’s M88 Game market size exceeded 30 billion yuan in 2017,Nearly 50% year-on-year growth,The number of M88 Game users exceeds 2.200 million people,The annual compound growth rate reaches 30%。Founder of eSports、CEO Ren Li revealed,Esports from planning to creation,A complete industrial development plan has been formed so far,This cooperation with Greenland,Standing on the shoulders of giants to cultivate M88 Game into a first-class and leading M88 Game solution provider in the country。Although there are many M88 Game competitions in our country,But there is no standardized M88 Game venue yet,Sports M88 Game will expand its leading edge in this field,Including seizing a leading position in the formulation of standards for the venue construction industry。