Combining independent operation and entrusted management Open up a new situation in international business
Establishing the international competitive advantage and market position of Chinese M88 login brands
As a pioneer in the overseas development of China’s real estate industry,Greenland Group’s expansion into the international market has not stopped yet,With the recent official opening of two Greenland hotels in Los Angeles, the United States, and Sydney, Australia,Greenland M88 login industry officially embarks on a new development stage of overseas expansion。Recently,Greenland Group signed an agreement with InterContinental Hotels Group,Will cooperate to build a high-end business M88 login in downtown Los Angeles, USA - Greenland M88 login Indigo。At the same time,Greenland’s luxury M88 login brand “Privacy”(Primus)will also come to Sydney city center,marks that Greenland International M88 login Management Group has become the first Chinese M88 login group to settle in Sydney for development。This is Greenland Group’s initiative to adapt to the situation of economic globalization,Innovation through overseas development model,Active measures to promote Chinese M88 login brands to “go global” and achieve greater breakthroughs。
M88 login Indigo Los Angeles at GreenbeltLocated within the metropolitan project invested and developed by Greenland Group,This project is located in downtown Los Angeles,Connecting to Los Angeles Financial District、Vibrant Area and Exhibition Area,Adjacent to the Los Angeles Convention Center、Staples Arena, home of the Lakers、Nokia Center where the Grammy Awards Ceremony is held,And adjacent to the Ritz-Carlton M88 login and JW Marriott M88 login, the most upscale hotels in downtown Los Angeles,Is the core urban area that Los Angeles will focus on building in the future。As the core business format of the metropolitan project,Greenland M88 login Indigo is positioned as a four-star business conference M88 login with 350 rooms。Greenland Group will join hands with InterContinental Hotels Management Group,Introducing the dynamic and fashionable elements of the "Indigo" M88 login brand,Integrate with the city spirit and regional atmosphere of Los Angeles,And build it into the brand’s flagship M88 login on the West Coast of the United States。The M88 login is expected to start construction in the first quarter of 2014,Completed and trial operation in the fourth quarter of 2016。
Prince M88 login Sydney GreenlandLocated on Pitt Street in the heart of Sydney,Next to Sydney Town Hall and Hyde Park,And next to the city skyscraper landmark Sydney Greenland Center renovated by Greenland Group。The building was originally an early Sydney Water Authority office building built in 1939,Building in good condition,The total usable area is about 1.30,000 square meters。Greenland Group plans to transform this historically protected building into a boutique business M88 login with 170 rooms,Adopt Greenland’s independent M88 login brand “Primus”,Combining historical features with classic connotation and modern atmosphere,Making it a unique and iconic luxury M88 login in the heart of Sydney。
As a beneficial extension of Greenland Group’s real estate industry,The greenland M88 login industry has reached considerable scale and strength,There are currently more than 70 hotels built or under construction,Has more than 20,000 guest rooms of various types,Asset scale more than 25 billion yuan,Greenland International M88 login Management Group has become one of the largest M88 login property owners and management operators in China。Greenland M88 login projects have spread all over Beijing、Shanghai and other 20 provinces and 70 cities across the country,and Frankfurt, Germany,Madrid, Spain、Barcelona,Overseas cities such as Jeju Island, South Korea,Covering high-end luxury、Vacation and leisure、Full range of business and economic products。In M88 login management,Greenland Group implements a two-wheel drive model that combines its own M88 login brand management and external entrusted management,Launched its own luxury M88 login brand "Primus" and business brand "The Qube",And successively with Intercontinental、Marriott and other internationally renowned M88 login management groups have entered into strategic partnerships。Future,Greenland Group’s M88 login business segment will follow its main real estate business to accelerate overseas development,Accelerate the layout of the international market,Continuously improve business capabilities、Expand business scale、Expand brand influence,Strive to become an internationally renowned M88 login management group with a global presence,Play an active role in promoting Chinese M88 login brands to establish international competitive advantages and market positions。